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Pallavi Verma
Spoken Word Poet
A WEEK OF IDEAS AND CONNECTIONS
The week will unfold as follows, with each day centered on a unique theme.
Hear from and be inspired by major icons during interviews with a diverse range of speakers who are making world-changing impact; check out the on-demand content; join workshops (known as Discovery Sessions) to learn about something new or dive deep into a topic you already love; take part in the live Q&A; and join the community chat (based on pass type — see pass details below for more details).
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Pallavi Verma is a writer, speaker, and founder of PenPal: a storytelling and branding collective built around the belief that connection is the soul of everything we do . She’s known for daydreaming, always carrying a tattered journal, turning conversations into ideas and locking her tea cabinet. Whether it’s leading large-scale wellness events across the UAE or crafting narratives that make people laugh, think, and care, her work lives at the intersection of creativity and community.
Her journey didn’t start with a blueprint..more like a plot twist. Pallavi dropped out of college to go to film school, to her mother’s absolute joy (the “I told you so” kind). A few years, several drafts, and one existential crisis later, she found herself back in academia studying psychology and marketing, two fields that helped her understand why people do what they do, and how stories can move them. She went on to surprise her parents by earning a master’s degree which almost made up for the earlier panic.
At nineteen, she landed in Dubai with a suitcase, a journal, and the kind of dreams that make airport security suspicious. She worked everywhere- call centres, cafés, admin desks, and that’s where her stories took shape. “There’s something so extraordinary in the ordinary, and so ordinary about the extraordinary,” she often says. It’s this philosophy that built PenPal: a creative agency that doubles as a modern pen-pal project: sending handwritten letters and curated packages from small businesses to subscribers. As she describes it, “It’s a hug in a box.
”When she’s not writing, Pallavi can be found collecting mugs she doesn’t need, quoting Michael Scott like it’s gospel, and wearing enough rings to outdo Phoebe Buffay. She claims to entertain (or torment) her brother daily and proudly takes credit for her parents’ grey hairs.
Professionally, she’s known for shaping campaigns like She Runs, #LeadHers and #LeanIn and other initiatives that amplify women’s voices. The rest..she’s mostly just figuring it out- one campaign, one poem, and one dad joke at a time.
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